PCC’s blueberry promo ‘Sweet Baby Blues’ happens every year at the end of June. The organic blueberries, from Whidbey Island and Yakima Valley are handpicked at the peak of perfection on two family farms just a short drive away.
PCC’s blueberry promo ‘Sweet Baby Blues’ happens every year at the end of June. The organic blueberries, from Whidbey Island and Yakima Valley are handpicked at the peak of perfection on two family farms just a short drive away.
The creative illustrations are bright-colored blueberry bushes, ripe for the picking, that frame the promo typography and messaging.
Client: PCC Community Markets
Art direction: Matt Peloza
Deliverables: Retail promotion design